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 Sindhoora Pemmaraju

Sindhoora Pemmaraju

PhD researcher

Department of Media and Communications

Connect with me

Languages
English, Hindi, Korean, Telugu
Key Expertise
Antifeminism, Gender, Race, Masculinity

About me

Research Topic 

Antifeminism in South Korea

Sindhoora’s research examines the politics of antifeminism in South Korea by looking at the men's rights organization, New Men's Solidarity. Her research asks how are claims to victimhood made by this organization, how does it connect to larger socio-political discourses, and what is the way forward. She is also interested in examining questions of race and gender in Korean popular culture, especially webtoons and TV shows.

Biography 

Sindhoora completed her master's in Modern Korean Literature from Seoul National University. Her master's thesis examined how the act of eating informed the politics of female poet Heo Su-gyeong's body of literature. Sindhoora also has a bachelor's and master's degree in English Literature from Miranda House, University of Delhi.

Supervisors

Professor Lilie Chouliaraki and Dr Omar Al-Ghazzi

Expertise Details

Antifeminism; Gender; Race; Masculinity

Conference Presentations

Conferences

  • 32nd AKSE Conference Edinburgh, UK, Organized a Panel entitled ‘Mediated Anti/feminisms: Popular culture and identity politics in South Korean digital culture’; presented a paper entitled, “Beauty and the Beasts: Romance Fantasy Webtoon, Race and Women's Empowerment”, June 2025
  • Research Dialogues, “Politeness Discourse and Racism: Examining Response to The Little Mermaid in South Korea”, Media and Communications Department, LSE, January 2025
  • Digital Korea: Stories, Systems and Spaces of Connection Conference, “South Korean Masculinity and Victimhood,” Centre for Korean Studies at Sheffield University, June 2024
  • 10th Korean Screen Cultures Conference, “Politeness Discourse and Racism: Examining Response to The Little Mermaid in South Korea”, Korean Studies Research Hub, Monash University, December 2023 (online)